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ALEX Toys

Founded in 1986, ALEX Toys produces a terrific selection of creative products that are designed to build self-esteem and encourage personal expression. From humble beginnings, the company now sells over 1000 creative toys in a growing number of categories. Alongside the traditional "Arts & Craft" category, ALEX Toys also sells toys in the categories of "Imaginative Play", "Fashion & Jewellery", "Children’s Furniture" and "Bath Toys".

With over 250 awards under their belt, ALEX Toys are rightly proud of their quality products that help children to explore the world and express themselves. Their new "Little Hands" range is particularly inspiring - with each product designed for the physical, cognitive and practical needs of toddlers and preschoolers.

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Amazon

The original online book seller now sells virtually every product you can imagine... including toys!


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Budding Little Artist

This online-only toy shop has been trading in Alex Toys and many other related products since 2009.


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The General Toy Store

Located in St. Ives, The General Toy Store sells a wide range of toys and other related products. Popular brands include Alex Toys and John Crane toys.


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Up to the Moon

Based in Ely, Up to the Moon is a toy shop that offers a large selection of products from various major UK brands.


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Heffalumps2Heroes

With new Alex Toys always on display, you can be guaranteed the very latest products from this specialist Stroud-based online shop.


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Just Williams Toys

As well as trading from a traditional bricks and mortar shop, this online business sells a great selection of popular brands such as Alex Toys, Playmobil and BRIO via justwilliamstoys.com.


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