Based in Buckinghamshire, Interplay UK specialises in the production of children's toys that have an educational or creative slant. The company is most famous for their range of science and technology toys that are produced under the brand names of My Living World and Technokits.
Interplay grew from humble beginnings. The company's founder and Managing Director, Ross Ainsworth, is an amateur naturalist who saw a gap in the UK market for a product which taught children about the fascinating lives of ants. The now famous Ant World grew from this initial idea and has since won various awards including a Gold Medal in the Good Toy Guide Awards.
Interplay's products all have a nice balance between being great fun but educational at the same time. Regardless of whether your little one is a budding scientist, botanist, ecologist or zoologist, there's almost certainly an Interplay toy to help fuel their interest!
The world's most famous online retailer sells an unparalleled selection of toys.
Independent Littleborough toy shop and children's arts & crafts studio.