Vtech's background in the production of sophisticated computer hardware and cordless telephones helps explain how this company managed to move into the electronic toys market so seamlessly. In fact, they didn't just move into the market... they virtually created the Electronic Learning Products category single-handedly!
Whilst Vtech toys certainly have an entertaining edge, their focus is very much on developing young minds through age-appropriate electronic aids that help children learn whilst having fun. This makes them similar to their main rival, LeapFrog, who produce a competitive range of products.
One of the most famous Vtech toys has to be their revolutionary V.Smile Learning System - one of the few electronic consoles that received a 'thumbs up' from many parents thanks to its excellent mix of educational activities and entertainment value. A whole suite of Vtech toys has followed - with the sturdy Kidizoom Camera, the KidiMusic Centre and the KidiPhoto Art Studio being particularly popular additions.
Some of Vtech's most innovative toys have been launched to rave reviews. The V.Motion educational gaming system is a classic Vtech toy with its emphasis on keeping children entertained, motivated and active whilst developing their hand/eye coordination and problem-solving abilities.
2011 saw the launch of the InnoTab tablet computer. Heralded as an 'iPad for kids', its undoubted sophistication, yet simplicity of use, makes it the perfect electronic device for 4 to 9 year old boys and girls. Vtech is sure to continue launching category-defining products for many years to come - so make sure you keep up to date with all the latest Vtech toy releases at the recommended retailers below.
The original online book seller now sells virtually every product you can imagine... including toys!
Vtech, LeapFrog and Sylvanian Families are just some of the major brands sold by Leapsterrific Kids - a family-run toy shop based in Leicester.
Having traded since 1963, Winstanleys Toyshop is situated in Wigan but sells Vtech to customers all over the world via their website.